Yesterday I saw a job on Twitter: “Membership sales for Social Media.org.” As an association veteran, I’m used to membership director or manager positions–but have never seen a membership position billed as a sales position. So I went to check out Social Media.org, and discovered it is a “community for social media leaders at the […]
Knowing When to say Goodbye to Community Management
There’s a time and place for everything…and sometimes you’re in the right place at the wrong time. Like if you’re a community manager in all but a handful of companies today. Community management is the “it” job right now–it sounds so hip and glamorous and like a great career move. After all, isn’t the future […]
31% of Associations Have Online Communities. Where are the Association Community Managers?
I just read a post about an upcoming membership marketing benchmarking report, specifically detailing the part of the report that addresses social media use by associations. The report surveyed 700 associations and, according to the summary of the upcoming report, among associations with over 20,000 members, 31% reported having a private social network. Hm, I […]
If Your Members Organize Their Own Committee, Are You Failing Them?
Sadly, I did not go to SXSW (mom, that’s not “S-W-S-W” but South by Southwest). But I may as well have been there based on how many times I’ve seen it mentioned online over the past week. Sigh…maybe next year. At any rate, one of the thousands of SXSW things that flowed through either my […]
So You Think You Want to be a Community Manager?
Even though this article is recent, the fact that community management is one of the hottest jobs around isn’t news–after all, 2010 was the “Year of the Community Manager” and the past few years have been all about talking about the hottest job around–community manager (aka social media manager or about a dozen other titles). […]
Community Manager Appreciation Day
Photo by elkokoparrilla, on Flickr Unless you are a community manager (and maybe not even then) you probably don’t know that today is Community Manager Appreciation Day (CMAD). Well, guess what? It is! Two years ago Jeremiah Owyang suggested that the fourth Monday of January be a day to “take the time to pause, recognize, […]
Associations: Launching a Community? Who’s Managing it?
This past year I’ve seen the number of community managers skyrocket….except in the association space. At the same time, in the association space, there seems to have been an explosion of orgs launching white label community platforms. Obviously this costs money–a decent amount of money…yet many associations investing in the technology don’t seem to be […]
Pharma Companies: Hire a Community Manager Instead of Deleting Your Facebook Pages
A few months ago, I blogged about Facebook’s impending decision to make life hard for pharmaceutical companies. According to today’s Washington Post , these changes will be going live tomorrow, forcing most pharma pages that have previously had closed walls to open them to allow comments. What isn’t clear in the article is whether this […]
Community Manager Confusion, Influence, and More
Even though I’m 43 years old I can’t resist announcing–it’s my birthday today. What am I doing to celebrate? Well, today, working, but tomorrow I’m taking my first trip to England. Yes, it took me 42 years on this planet to get a passport, but I finally got one and I’m going to visit a […]
ASAE’s Community Manager Position
Have you seen the movie White Chicks? If so, you know that part where they say “OOOH, you want to talk about mothers?!” Weirdly, that scene was what I thought of when I saw ASAE’s listing for a community manager. Why? Because if you read this blog you know if I have one pet issue, […]
