What an awesome idea for associations: Random Acts of Awesomeness Day (RAAD). This is such a cool way to show appreciation for your members, especially those participating in your online communities.
Archives for June 2010
What’s the ROI of Everything Other Than Social Media?
The first Buzz2010 event is over, but there are still two more to go! On July 20 I’ll be going to Managing Risk and on August 18 I’ll be going to Social Media ROI. Woo hoo! As if I weren’t already psyched about both of those, this awesome slideshare by Olivier Blanchard is a must-watch […]
Associations and Community Management Are Like PB&J
Whenever I read articles like this one about Community Managers for brands, I admit it–I say a little prayer of thanks that I work for an association. Why? Because being a community manager for a brand seems like much harder work than managing a pre-existing community. Talk about low-hanging fruit: associations already ARE communities. Take […]
I Got My New iPhone 4 …And All You Get is This Sorry Video Post
Wow I am bad at video blogging. That’s all I have to say about that.
Is Social Media Marketing Teaching Consumers It’s Good to Whine on Twitter?
Twilight Zone – It’s A Good Life Originally uploaded by HELLO CHICAGO Interesting article on this in yesterday’s Advertising Age. This is something I’ve blogged about this before and think the answer is absolutely yes. It’s to the point that when friends complain about bad service with a company, I tell them “just tweet about […]
Social Media ROI: You Get Out What You Put In
Trying to figure out how much a Facebook “liker” is worth (can Facebook just give it up and change that back to fan please?) is apparently tricky business. First Adweek reported that Facebook fans were worth $3.60 each. Suddenly that number skyrocketed: a more recent study claimed that each fan is worth $136.38. Great news, […]
Women and Salary Negotiation
I saw someone talking about this post on Twitter and went to read it for myself because I wasn’t sure what all the fuss was about. Turns out padding your salary when a potential employer asks what you’re making is such bad advice–for women–that Dailyworth had to retract the post. Seriously? I think that’s utter […]
Buzz2010 and Charlene Li’s Open Leadership
Today I had the awesome experience of meeting Charlene Li at Buzz2010–and I’m still buzzing! I can’t even describe how great it was–between being 5 feet away from Charlene to how great her presentation was to how relevant it was to associations in particular to her signing my book….Ok, I’ll digress now. Here’s the Twitter […]
Internet Safety Month–And Why Parents MUST Be On Facebook if Their Kids Are
If I wasn’t already aware of the importance of Internet Safety Month, spending some time perusing my kids’ Facebook accounts this weekend would have been a sobering wake-up call. (My kids are 14 and almost 12 and yes, both have Facebook accounts–monitored by me.) The thing is, I was already very much aware of the […]
Open Leadership–and Why Associations Shouldn’t Outsource Social Media
I was privileged to receive a review copy of Charlene Li’s new book Open Leadership. With almost every page turn I couldn’t help but think “every association leader needs to read this book.” One line in particular jumped out at me: “The first step is to understand the specific benefits of being open, which is […]
