Hellloooo there! Been about a million minutes since I last posted here–or anywhere, other than my journal–but I guess that’s what happens when you become your own boss. It’s been a wild year to say the least, but kind of an awesome one. I’ll save the long story for another time, but short story: I’m […]
What Associations Can Learn From Journalism about Membership and Engagement
Remember when I wrote about how journalism was scrambling to find a sustainable path forward as brands continue to shift their ad spend to digital giants Facebook and Google? And how that path forward is the same one that associations have always relied on: membership? Well, it’s been about 18 months and the Membership Puzzle […]
In Facebook We Trust. Why?
As baffling and rage/fear/frustration-inducing as the 24/7 political news cycle is, another–admittedly, much lower key– narrative has been snagging my attention lately: Facebook. If you read this blog or know me, I know “lately” is a laughingly inadequate descriptor of the time period during which I’ve been obsessed with the topic of Facebook. I’ve actually […]
Sunset an association’s community? Community IS the association
It’s been a minute since I’ve written about my all-time favorite topic: online community for associations. That doesn’t mean I haven’t been thinking (aka obsessing) about it though…for better or for worse, depending which way you look at that 🙂 Even though I’ve recently switched over to the “dark side” (although it’s the brightest dark […]
Social Media Stress is Real
(Disclosure: Even though I work for the American Psychological Association (APA), I’m writing this post as me, personal blogger, not as an official rep of APA.) Today, APA released the second part of their annual Stress in America™ report, which focuses on something that’s super real for me and, according to the report, 86% of US […]
Why the Boston Globe Shouldn’t Be Building Community on Facebook
My favorite Associations Now author, Ernie Smith, wrote a great article in today’s issue about building community around your most engaged users. Amen–my favorite topic! Kudos to the Boston Globe for recognizing that creating a community for its most engaged readers is a great tactic. But a Facebook Group as the home for that community? […]
Too Much News to Sum up in a Headline
Whew, it’s been a busy few months…or few years, really. If you read my last post, I was–yet again–on the hunt for my forever career. Despite that bleak-sounding description of the job search process, I had a whirlwind few months of freelancing, doing a contract gig at the most fun office ever, interviewing for some great jobs […]
5 Reasons Nonprofits Have an Advantage When it Comes to Social Media
If you read this blog, you already know I have a tendency to skew kind of negative on things. Lol. Ok, so yes, maybe I’m stating that a bit more mildly than is precisely accurate but whatever…my point is that, people often accuse me of being too negative. I personally just call it being a […]
Community Un-Managing Cheat Sheet, 2016 Edition
About three and a half years ago, I wrote a post called Community Un-Managing: Cheat Sheet for Community Managers and Tips for Companies, because, while most companies have processes and procedures for employees who leave, at that time, at least, few had procedures in place to extricate employees from company social media sites when […]
LinkedIn Shuts Moderator Group–Is the Same Coming for Groups?
It’s been a while since I’ve posted about LinkedIn Groups (or posted at all, really…) but leave it to the universe to cause me to have to break my dry spell on a holiday weekend Friday. So remember about six months ago when I wrote about why associations should be planning their LinkedIn group exit […]