So you manage a Facebook Page? Or several? I’d be willing to bet one of your pet peeves is the lack of Facebook’s capability to alert you when someone has posted a comment on your wall or responded to one of your posts. Because Facebook doesn’t offer this feature, your only recourse is to obsessively […]
5 Reasons Why Foursquare Won’t Be a Mainstream Success
According to this article, Foursquare is well on its way to mainstream success. Maybe if you live in a social media-friendly city like Austin Foursquare is well on its way to becoming mainstream; where I live–a suburb of Washington, DC–I can tell you that Foursquare has a LONG way to go before it becomes anything […]
What’s the ROI of the Old Spice Guy?
This just in: despite the massive viral popularity of the Old Spice guy, sales of Old Spice are down. Shocker. I don’t care how fun/viral/clever/sexy/whatever you dub the campaign, at the end of the day, it’s still Old Spice, the cologne of a million grandpas of yesteryear. Here’s the thing: how much of the incredible […]
Old Spice is cool now?
Who cares if you can’t make a call from the iPhone 4–it makes video blogging so fun and easy! I was going to write a post about this whole Old Spice social media campaign, but instead I just made a (really poor quality) video instead. A) Yes, I’m uncomfortable on video so I look and […]
Social Media Salary Craziness
It’s been a while since I’ve blogged about my favorite topic: social media salaries. Since a lot of you find this blog through Google searches for “social media salary” I figure I’m not the only one who’s obsessed with the topic, so I may as well do another post about it, right? What’s there to […]