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Current Trends in Association​ Social Media Use

07.30.2015 by Maggie McGary // 2 Comments

  Last week I was one of the keynote speakers at Association Trends’ TRENDS Live breakfast event on Association Social Media Top Performance and Best Practices. I talked about current trends in association social media use and the platforms and practices associations are currently using (Facebook is the biggest according to both Association Trends’ Association […]

Categories // Associations, Social media Tags // association social media, Facebook, Instagram, Periscope, Pinterest, social media

Why Pinterest Ads Will Beat Facebook Ads

05.20.2014 by Maggie McGary // Leave a Comment

Look out, Facebook–Pinterest has launched paid ads. And I bet you a billion dollars they’re going to kick Facebook ads’ collective ass. Why? According to the AdAge article above, “Pinterest’s head of partnerships Joanne Bradford explained that the company is taking a “consultative approach” to ad selling, which means working closely with brands to help […]

Categories // Facebook, Pinterest Tags // Pinterest, social media

How to Create a Pinterest Place Board for An Event

01.22.2014 by Maggie McGary // Leave a Comment

If you know me, you know I’m obsessed with Pinterest. Also with social media and associations. So when they announced Place Pins at the end of November, of course the first thing I thought was “this could be cool for an association’s annual conference.” Then the holidays came and went, and I didn’t have time […]

Categories // Associations, Pinterest Tags // associations, event planning, Pinterest

Three Things Associations Can Be Doing with Pinterest

12.09.2013 by Maggie McGary // Leave a Comment

If you read this blog (or follow me on Pinterest), you know I’m obsessed with Pinterest. OBSESSED. It’s my equivalent of paging through a billion different magazines, cookbooks (which I never actually do) and idea boards, and being able to save everything that attracts my eye for possible future reference. I use it as my […]

Categories // Content Marketing, Pinterest Tags // Pinterest, social media

Pins of the Week: Google Analytics Help, Olivia Pope Style…and a Cocktail

10.24.2013 by Maggie McGary // Leave a Comment

I don’t know if you’ve missed pins of the week, but I have. Before I get to my favorite pins, though, some news you’ll want to pay attention to if you run contests on Pinterest. Today Pinterest posted a clarification to its “acceptable use guidelines” to spell out what’s ok and not ok when it […]

Categories // Pinterest Tags // cocktails, Google analytics, pins of the week, Pinterest

Pins of the Week: New Twitter Chat Tool, Cheat Sheets…and a Cocktail

05.09.2013 by Maggie McGary // Leave a Comment

It’s been a busy few months of un/self-employment, which is an oxymoron–aren’t unemployed people supposed to have oodles of free time to do whatever they want? I have managed to squeeze in a few trips and a few weekday movie matinees (my favorite guilty pleasure in life) but, believe it or not, I’ve been too […]

Categories // Pinterest Tags // Pinterest, Twitter

3 Reasons Images Just Became a Lot More Important to Your Content Strategy

03.19.2013 by Maggie McGary // Leave a Comment

Several recent big events in the digital space have confirmed the importance of images as part of a content strategy. 

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Categories // Facebook, Pinterest Tags // content strategy, Facebook, Instagram, Pinterest

Pins of the Week: Content Marketing E-Book, Candy Crush Saga Hack, and Ewok Hat for Your Cat

02.21.2013 by Maggie McGary // Leave a Comment

If you still question the value of Pinterest, all I have to say is that if, after seeing these five pins, you still don’t see why Pinterest is so awesome for finding basically everything on the planet, you are probably immune to its charms and needn’t give it anymore thought. After all, where else can […]

Categories // Content Marketing, Pinterest Tags // Pinterest

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