I admit, I was surprised but happy to see the headline “Will Associations Become Filters for Digital Overload?” in the Huffington Post. Happy because I’m always glad to read things pertaining to associations outside the association bubble–or maybe I just don’t read the Huffington Post regularly and they always post about associations. Regardless, if you […]
Facebook Fails are Mounting
Despite the media frenzy over Facebook’s impending IPO, all isn’t 100% rosy for Facebook. Two things I’ve recently read highlight what I consider to be pretty big fails on Facebook’s part, and, were I considering investing in Facebook (which I never in a million years would do), would give me pause: Social Readers are collapsing. Wow, “frictionless […]
New Site, New Look
Inspired by the awesome-looking site my friend Jessica created for her new business, and always depressed with how crappy and uprofessional looking my blog is, I decided to bite the bullet and create an actual website. It still has a ways to go and I don’t actually have any reason to have a website at […]
31% of Associations Have Online Communities. Where are the Association Community Managers?
I just read a post about an upcoming membership marketing benchmarking report, specifically detailing the part of the report that addresses social media use by associations. The report surveyed 700 associations and, according to the summary of the upcoming report, among associations with over 20,000 members, 31% reported having a private social network. Hm, I […]
Why Facebook Timeline Will Continue to be Bad For Brands
What–Facebook Timeline hasn’t performed as well for brands as Facebook led them to believe it would? Say it isn’t so! I am not at all surprised–here’s why: Timeline is a UI nightmare. Where the hell are you supposed to look? With so much emphasis on images, pages take forever to load. There are two columns–except […]