This is a post I wrote for SocialFishing, but I thought I’d share it here as well. This is an issue I’m kind of obsessed with, in case you can’t tell from the post. ; ) The big thing these days is social media software–everyone wants to get into the game. Whether it’s social media […]
Archives for June 2011
Why the Foursquare/AmEx Deal is the Least Likely Thing to Prove Social Media’s ROI
Photo by Cometstarmoon I always wonder, when I read articles like these, whether the author actually uses Foursquare him/herself. Because, as someone who does use Foursquare–against my better judgement–I’m here to tell you that the idea of it being the thing that is going to prove anything other than that location based services, in their […]
Facebook Blocks Page Admins from Posting Legit Links
I’ve blogged before about why Facebook will never replace your website, but in case you’re still thinking I’m full of it and using Facebook as your corporate website is a good idea, allow me to share yet another reason giving a third party control over what/how you post online is a bad idea. This afternoon […]
United Breaks Guitars…and Still Treats Passengers Like Crap
These days, who hasn’t heard the United Breaks Guitars story? Or the Delta Charges Soldiers Returning From Afghanistan $2,800 to Check Bags story? What do you figure the total cost of the crisis management/damage control for each of those fiascos was? In the case of United Breaks Guitars, the figure of $180 million has been […]
Community Manager Confusion, Influence, and More
Even though I’m 43 years old I can’t resist announcing–it’s my birthday today. What am I doing to celebrate? Well, today, working, but tomorrow I’m taking my first trip to England. Yes, it took me 42 years on this planet to get a passport, but I finally got one and I’m going to visit a […]
Who Wants to Win a $25 Dunkin’ Donuts Gift Card?
If you read this blog, you know I almost never write about or review products–unless I just happen to be writing about a product or service just because I feel like writing about it. Once I did a review of ProFlowers because I liked their non-nonsense blogger outreach approach. I was a BitMom blogger because […]
Why I Won’t be Visiting Intel’s Museum of Me
Intel is getting a ton of buzz for its “Museum of Me” app. I’ve read many oohs and ahhs about it, and even that Intel is “changing advertising” with it. Sounds cool, right? I finally relented after seeing the tweet about it changing advertising and went to check it out. The first step of the […]
Influence in the Context of Associations
“Influence” is a concept I know I’m reading, hearing and thinking about and I know I’m not the only one. I think it’s interesting to sit where I sit–an online community & social media manager for an association–knowing my concept of “influencers” is a lot different than that of the people higher up in my […]
