“Influence” is a concept I know I’m reading, hearing and thinking about and I know I’m not the only one. I think it’s interesting to sit where I sit–an online community & social media manager for an association–knowing my concept of “influencers” is a lot different than that of the people higher up in my […]
Archives for 2011
BlogWorld Expo New York Recap
It has been a whirlwind few days in my world, to say the least. Last Thursday I participated in BlogWorld’s Twitter party in an attempt to win a pass to BlogWorld NYC. By some miracle–ok, actually because I can Google answers to trivia questions like nobody’s business–I won a two-day pass to the conference. Which […]
Facebook PR Flap: Thank You Forbes & Jeremy Pepper for Proving I’m Not Crazy
When the whole thing with Facebook and Burston-Marsteller went down, I confess I was a bit confused. As a social media/communications professional I have worked “in and around” PR but not at an agency and I make no claims whatsoever of being a PR pro. I could have sworn, though, from my capacity as both […]
Offlining it
Apparently I’m not the only one with social media manager fatigue–the post I wrote a few weeks ago ran on Social Media Today also and got WAY more comments than any posts on this blog ever get. It makes me wonder what the future of social media staffing will look like–will people who transitioned from something […]
Social Media Manager Fatigue
Everyone knows being a social media manager is the funnest job in the world, right? I mean, what’s NOT to like about being paid to be on Facebook and Twitter all day? If that’s true why am I spending more and more time thinking maybe getting into this line of work was a terrible idea […]
Upcoming Facebook Page Commenting Changes
Facebook recently gave Page admins some cool tools and abilities. So of course, just as Big Brother giveth, he also taketh away….and apparently Facebook is getting ready to take something potentially major away from Page admins: the ability to disable the comment feature on Pages. Apparently, in the next few weeks Facebook will be announcing […]
WTF is Social CRM?
I admit it–I’m totally drinking the social CRM Kool-Aid. Sure, plenty of people see it as the latest in the never-ending series of buzz words or “hot topics.” But as someone who has spent the last 3 years “doing” social media and buried in data, to me, social CRM means being able to provide a […]
Did You Know Online Community is a Priority for ASAE? Neither Did I
I’ve spent the past day and a half at ASAE’s Future Leaders conference. On one hand, it’s been great–I’ve learned some leadership stuff (I’m an “i”–who knew?), met some cool people, and gotten to hang out with my friend Lauren Wolfe. On the other, it’s made me wonder how, when almost 10% of kids today […]
One Simple Request to Brands on Facebook and Twitter
You know the stupidest thing a brand or business can possibly tell consumers? “Find Us On Facebook.” Honestly–have they ever used Facebook? Do they know how shitty Facebook’s search functionality is? It’s basically the worst search ever…wait, unless you count Twitter, which is truly the worst search ever. So guess what? When brands say “Follow us on Twitter” […]
Time for a War on The Term “Mommy Blog”?
I was practically screaming YES! when I read this WSJ article “Time for a War on ‘Mommy’” in which Taffy Brodesser-Akner poses a question I really want to know the answer to: “Why are we grown women calling each other Mommy?” Why are we? Why are we (mainstream media, PR agencies—and, of course, the bloggers […]