This past year I’ve seen the number of community managers skyrocket….except in the association space. At the same time, in the association space, there seems to have been an explosion of orgs launching white label community platforms. Obviously this costs money–a decent amount of money…yet many associations investing in the technology don’t seem to be […]
Archives for 2011
5 Shiny New Things
Here are five cool new things I read about this week (or thereabouts): Gigwalk–I downloaded this after reading Tom Humbarger’s post about it but since it’s not yet available in the DC area I can’t try it…but it you live in Philly, NYC, Boston, Chicago, South Florida (?), LA, Seattle, or San Francisco, you can […]
Is Sharing Trending Towards Private, and What Does That Mean for Social Business?
Today I participated in interACT!, a virtual conference about cross-channel marketing. I was impressed with the content of the few sessions I watched live, although I was puzzled to see such an inactive Twitter stream from what I presume were marketers at least somewhat dedicated to social media marketing. A few of my takeaways from […]
My New Obsession: Pinterest
Practically every day I hear about a new social networking site. Most of them I just ignore, or do a cursory try just to see what all the hype is about. But seriously–there are only so many hours in a day and, as I’ve blogged before, I’m well past the point of burnout as far […]
Pharma Companies: Hire a Community Manager Instead of Deleting Your Facebook Pages
A few months ago, I blogged about Facebook’s impending decision to make life hard for pharmaceutical companies. According to today’s Washington Post , these changes will be going live tomorrow, forcing most pharma pages that have previously had closed walls to open them to allow comments. What isn’t clear in the article is whether this […]
#ASAE11 Wrap Up
So I’m back from St. Louis and my first-ever ASAE Annual Meeting. It sure was fun. I think I was meant to be a meeting planner because I could pretty much live in an exhibit hall. While I loved my time in St. Louis and did learn some things, the main thing I think I […]
See You in St. Louis
For years, ASAE’s Annual Meeting was something that former bosses attended to to hobnob with other association big-wigs. Then, once I knew Patrick (aka Mr. Maggie McGary) it was something he attended and I heard about through him. Once I joined ASAE three years ago and started connecting with other members via Twitter, it was […]
Why the Nerd in me Knows Ads Will Ruin Twitter
After a week-long vacation and self-imposed break from all things online, I admit this time my return to Twitter was a bit more reluctant than it has been after previous, shorter breaks. In years past, the idea of not checking Twitter for any length of time seemed much harder for some reason. I’m not sure […]
Blogcation 2011
It’s that time again….blogcation. As usual, instead of scheduling a week’s worth of posts to run while I’m gone (ok, who am I fooling…if I blog once a week these days I’m doing well) here are a few posts from the past six months that you may have missed the first time around: Why I’m […]
5 Ways Exhibitors Should Market to Attendees. And None of Them is a Postcard.
This year I’ll be going to ASAE’s Annual Meeting & Expo for the first time. When I registered, I was asked if I preferred to receive communication from vendors via email or regular mail. Since I can’t keep up with email as it is, I opted for regular mail and didn’t think much of it […]