What could be more meta than a conference for community managers to talk about community management? How about an association conference for association community managers to talk about managing association communities? Ok, sorry–I’m in post-conference stupor after my first-ever SFPE annual conference (Society of Fire Protection Engineers) and also still thinking about the Higher Logic Super […]
Association Community Management Palooza
It occurs to me every now and then that I have terrible timing for some things in life, mostly because patience is not one of my strong points. Career-wise, it’s been occurring to me a lot this past year, as I’ve watched the association community management space blossom….about three years after I left it. […]
Blogging from the Higher Logic Super Forum
Even though community management is just a small part of my responsibilities as Communications & PR manager for a small staff association (SFPE, the Society of Fire Protection Engineers), if you read this blog you know I’ve always been and will probably always be passionate about community management. Especially in the context of associations, I […]
What Associations Can Learn from Reddit’s Volunteer Moderator Revolt
According to MGI’s 2015 Membership Marketing Benchmarking Report, more and more associations are tying member retention to private online communities, citing that “for associations reporting more participation in their private social network, 53% report an increase in membership over the past year, compared to 22% whose membership declined.” Not bad, right? Not to be all […]
Reason One Billion Your Association Community Shouldn’t Live on LinkedIn
Despite all evidence to the contrary given my lack of posts over the past months, I’m still here. And yes, I’m still obsessed with the same issues, if maybe a tiny bit less since I just spent the last year working outside the association world. But it seems like no matter how hard I try […]
Associations With Engaged Communities Have Higher Retention Rates
If you read this blog, you know I’m obsessed with two things: associations and community management. I’ve been happy to see a slight uptick in associations hiring community managers this year–although salaries seem to be significantly lower than the average salaries reported in the Community Roundtable’s recent salary survey (the average salary for community manager is almost $70k; […]
Why Community Manager Should Be Your Association’s Next Hire
It’s been a while since I’ve blogged about my favorite topic, association community management, right? I’m not currently working in the association world, but I still strongly believe in the importance of associations and can’t help but think “how does this apply to associations” when I read pretty much anything. This was especially true when […]
What Online Communities Can Learn About Events from DashCon
If you read this blog, you already know I’m kind of obsessed with the topic of online community, particularly where associations and online communities intersect. I’ve written before about how online communities present a real threat to associations because they allow people to connect around a common industry or interest without all the governance stuff, […]
How to Showcase Online Community Wins for Membership Marketing
Reading this article about Sermo, an online community for physicians, reaching 260,000 members, a part that jumped out at me was this one: “Over the years, physicians collaborated on tens of thousands of cases and although many successes go unreported, over 50% of iConsult cases posted are “Solved on Sermo.” Our average solve time is […]
Why Online Community is About More Than Community for Associations
There’s been a flurry of attention over a recent Associations Now story about how Doximity, a private online community for physicians, is outpacing the AMA in terms of membership. I started to reply to one of the comments in the original story, but then my response got so long I figured I should just write […]