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Why Associations Should Be Planning Their LinkedIn Exit Strategy

09.23.2015 by Maggie McGary // 3 Comments

Why associations should be planning their LinkedIn exit strategy

Ah, LinkedIn…where would my blogging be without your Groups feature? It’s been a few months since I’ve written about why associations shouldn’t rely on LinkedIn Groups and speculated about whether LinkedIn is in the (albeit slow) process of phasing out the groups feature, but a few recent things have ramped up my suspicions and made me think that […]

Categories // Associations, Community management, Online community, Social media Tags // associations, LinkedIn, LinkedIn groups, online community

An Introvert’s Defense of Sherry Turkle

08.18.2015 by Maggie McGary // 1 Comment

Even though I didn’t attend ASAE Annual, I have actually spent a decent amount of my summer thinking about Sherry Turkle, the closing keynote speaker at Annual. Summer has generally been a time when interacting online looses some of its appeal to me–I blogged about it in 2009, and 2010, and apparently had sufficiently burned out on […]

Categories // Associations, Social media Tags // ASAE

Cool Tool for Associations: Canva for Work

08.11.2015 by Maggie McGary // Leave a Comment

CANVA FOR WORK IS HERE! Ok, sorry, but I’ve been waiting for months for Canva for Work and I finally got access to it last week.  Long story short: it’s pretty awesome, especially for small organizations with no in-house graphic designer and/or no budget to outsource graphic design. In this day and age where communications […]

Categories // Associations Tags // Tools & tips

Social Media: What’s Working for Your Association?

07.12.2015 by Maggie McGary // 2 Comments

This week I’m headed to sunny Norfolk, VA to attend the CESSE Annual Meeting. I’m looking forward to seeing some old friends and making new ones, and especially to getting to see Beth Kanter and hear her talk about networked nonprofits. If you’re there, please be sure to find me and say hi! In a few weeks […]

Categories // Associations

What Associations Can Learn from Reddit’s Volunteer Moderator Revolt

07.04.2015 by Maggie McGary // 1 Comment

According to MGI’s 2015 Membership Marketing Benchmarking Report, more and more associations are tying member retention to private online communities, citing that “for associations reporting more participation in their private social network, 53% report an increase in membership over the past year, compared to 22% whose membership declined.” Not bad, right? Not to be all […]

Categories // Associations, Community management Tags // associations, online community

Pros and Cons of Periscope for Associations

06.19.2015 by Maggie McGary // 1 Comment

I just returned from Association Media & Publishing’s Annual Conference, which was awesome. I learned a ton, met some great new people and enjoyed being back in the association media community. I was also lucky to hang out with cool friends like Monica Bussolati, who thought we should experiment with Meerkat and Periscope to livestream parts of […]

Categories // Associations, Social media Tags // associations, event planning, Meerkat, Periscope, social media

Going to #AMP15? I am!

06.12.2015 by Maggie McGary // Leave a Comment

One of the things I love most about working for associations is not being limited to one specific job track. Over my association career, I’ve done pretty much everything, spanning from administrative work to editorial to meeting planning to marketing to web management to social media and community management to marketing to fundraising to…pretty much […]

Categories // Associations

No Web Designer? No Problem: 5 Free Web Design Resources

05.15.2015 by Maggie McGary // 1 Comment

One of the best things about working for a small staff association is that I get to do so many things–some of which I still have a lot to learn about. Web design is definitely one of those things. While I know plenty about some aspects of web development, design is one thing I have […]

Categories // Associations Tags // Featured

Five Cool Tools for Small Staff Associations

04.28.2015 by Maggie McGary // 1 Comment

If millennials get a bad rap for job-hopping, apparently I was born ahead of my time given my track record over the past several years. In the past year and a half I’ve cycled through five jobs, finally landing at what I hope is my final destination for a long, long time (knock wood). I […]

Categories // Associations

Reason One Billion Your Association Community Shouldn’t Live on LinkedIn

04.21.2015 by Maggie McGary // 1 Comment

Despite all evidence to the contrary given my lack of posts over the past months, I’m still here. And yes, I’m still obsessed with the same issues, if maybe a tiny bit less since I just spent the last year working outside the association world. But it seems like no matter how hard I try […]

Categories // Associations, Community management

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