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Why Skipping LinkedIn is a Mistake for Association CEOs

02.25.2016 by Maggie McGary // Leave a Comment

So my husband subscribes to CEO Update, the most expensive old-school publication ever, which I find entertaining specifically for its old-schoolness. It arrives in all its black and white, mimeographed-looking glory each month, full of association news and association executive job postings. This month’s issue, though, was a bit of a head-scratcher for me, though, […]

Categories // Social media Tags // ASAE

LinkedIn Groups’ Job Tab: No Longer Optional

10.20.2015 by Maggie McGary // 1 Comment

LinkedIn Groups Job Tab- No Longer Optional

It’s been a few weeks since I posted about the then-upcoming changes to LinkedIn Groups that are likely to have a profound impact on associations who use LinkedIn as the platform for their member community. Since then, some of the changes have been rolled out: the promotions tab is gone from one of the groups I […]

Categories // Associations, Social media Tags // LinkedIn, LinkedIn groups

10 Things Associations Need to Know About Upcoming Changes to LinkedIn Groups

10.07.2015 by Maggie McGary // 5 Comments

Upcoming Changes to LinkedIn Groups

Remember when we were talking about LinkedIn removing the groups feature? Ok, make that “remember when I was wildly speculating about LinkedIn removing the groups feature?” Well, while I wasn’t entirely right—groups aren’t being totally eliminated—apparently it wasn’t all wild speculation or paranoia on my part, as today when I logged into one of the […]

Categories // Associations, Community management, Social media

Why Associations Should Be Planning Their LinkedIn Exit Strategy

09.23.2015 by Maggie McGary // 3 Comments

Why associations should be planning their LinkedIn exit strategy

Ah, LinkedIn…where would my blogging be without your Groups feature? It’s been a few months since I’ve written about why associations shouldn’t rely on LinkedIn Groups and speculated about whether LinkedIn is in the (albeit slow) process of phasing out the groups feature, but a few recent things have ramped up my suspicions and made me think that […]

Categories // Associations, Community management, Online community, Social media Tags // associations, LinkedIn, LinkedIn groups, online community

An Introvert’s Defense of Sherry Turkle

08.18.2015 by Maggie McGary // 1 Comment

Even though I didn’t attend ASAE Annual, I have actually spent a decent amount of my summer thinking about Sherry Turkle, the closing keynote speaker at Annual. Summer has generally been a time when interacting online looses some of its appeal to me–I blogged about it in 2009, and 2010, and apparently had sufficiently burned out on […]

Categories // Associations, Social media Tags // ASAE

Current Trends in Association​ Social Media Use

07.30.2015 by Maggie McGary // 2 Comments

  Last week I was one of the keynote speakers at Association Trends’ TRENDS Live breakfast event on Association Social Media Top Performance and Best Practices. I talked about current trends in association social media use and the platforms and practices associations are currently using (Facebook is the biggest according to both Association Trends’ Association […]

Categories // Social media

Pros and Cons of Periscope for Associations

06.19.2015 by Maggie McGary // 1 Comment

I just returned from Association Media & Publishing’s Annual Conference, which was awesome. I learned a ton, met some great new people and enjoyed being back in the association media community. I was also lucky to hang out with cool friends like Monica Bussolati, who thought we should experiment with Meerkat and Periscope to livestream parts of […]

Categories // Associations, Social media Tags // associations, event planning, Meerkat, Periscope, social media

Social Media Measurement Resources for Associations

03.26.2015 by Maggie McGary // 1 Comment

A few months ago I did a presentation about social media analytics for associations. Then Peggy Hoffman asked if I’d come talk about it again at an ASAE Idea Swap in MD, so I spruced up the resources I’d shared a few months ago…and figure I may as well share them here as well. I […]

Categories // Associations, Social media Tags // Featured, social media measurement

Buh-Bye Google+

03.04.2015 by Maggie McGary // Leave a Comment

So my Oscar predictions didn’t quite turn out to be on-point, but apparently my post prophesying Google+’s demise back in August has turned out to be on the money: Google+ is being relegated to the Google graveyard.  Not like you had to be psychic to see that one coming, though, so I can’t pat myself on […]

Categories // Social media

Really, Internet? Is This What Social Media Has Become?

11.05.2014 by Maggie McGary // Leave a Comment

Maybe it’s just because the leaves are falling off the trees and it now gets dark at 5:30 pm and I’m depressed that winter’s almost here. Maybe it’s run-of-the-mill social media fatigue. Maybe it’s because I finally dropped my iPhone one too many times yesterday and the screen finally shattered. All I know is that […]

Categories // Social media

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